# Business Model Canvas (BMC)

Cite in `CrossReference` only if the instance exists (`new-artifact.sh` checks this for you):

- **BC** — Objectives the canvas operationalizes; cost/revenue must agree with its Cost–Benefit Assessment
- **SA** — Value Propositions, Customer Segments, Channels — cite S-IDs
- **BPMN** — Key Activities — cite the process that realizes them
- **KPI** — Measures of value proposition / revenue — cite KPI IDs

## Required sections (after Metadata / Version History)

1. **Purpose / Scope** — one paragraph.
2. **Canvas** — all 9 building blocks populated, none empty: Key Partners,
   Key Activities, Key Resources, Value Propositions, Customer
   Relationships, Channels, Customer Segments, Cost Structure, Revenue
   Streams. Must stay reviewable as a single, concise overview.
3. **Assumptions** — explicit and testable (how would we know it is wrong?).
4. **Consistency Check** — Revenue Streams vs Cost Structure agree;
   Segments/Channels match stakeholder groups from `SA`.

Cite Business Case objectives (`[BC-001]`) instead of restating them.